Durchsuchen Sie die Standardvorlagen von Fred für Studien, filtern Sie nach Methode oder Entscheidungsbereich und öffnen Sie eine öffentliche Vorlagenseite. Anschließend können Sie die Struktur in Fred übernehmen.
Mit der Entscheidung beginnen
Wählen Sie die Frage, die Sie beantworten müssen: Preisklarheit, Registrierungsreibung, Funktionsverständnis, IA oder Feedback.
Zuerst die Form der Studie ansehen
Jede Vorlage zeigt Ablauf, Fragen und Methoden, bevor Sie sie in Fred übernehmen.
Wechseln Sie zu Fred, wenn es passt
Grenzen Sie die Bibliothek mit Filtern ein, öffnen Sie die Seite und beginnen Sie mit der Forschungsstruktur, die Ihrem Bedarf am nächsten kommt.
Auf einen Blick
Fred-Vorlagen sind Ausgangspunkte für Produktentscheidungen, die schnell Belege benötigen. Jede Vorlage ordnet einem Entscheidungsrisiko eine Forschungsstruktur zu: Usability-Aufgaben, First-Click-Prüfungen, Card-Sorting, Tree-Testing, Präferenztests, Umfragen, Botschaftsvalidierung oder Prototypfeedback. Teams können nach Methode oder Entscheidungsbereich suchen, die öffentliche Vorlagenseite prüfen und die Studie anschließend in Fred anpassen. Die Bibliothek verkürzt die Einrichtung und hält die Forschungsfrage sichtbar, damit Vorlagen das fachliche Urteil unterstützen, statt die Planung zu ersetzen.
Zuerst die Frage
Jede Vorlage beginnt mit dem Produktrisiko oder der Entscheidung, die das Team prüfen muss.
Methodenpassung
Vorlagen verbinden die Frage mit Methoden wie Usability-Aufgaben, First-Click-Tests, Umfragen, Card-Sorting und Tree-Testing.
Anpassen
Teams können die öffentliche Vorlage öffnen und anschließend Zielgruppe, Hinweise, Aufgaben und Erfolgskriterien in Fred anpassen.
Nach Aufgabe wählen
Vorlagenbibliothek
Usability-Testing, Prototypentests
Checkout abandonment is costly. This template uncovers exactly where users hesitate, what confuses them, and why they stop before completing a purchase. By observing task completion and capturing user sentiment, you can eliminate friction and create a smoother buying experience.
Inhaltswirkung, Konzepterkundung
Pricing pages make or break conversions. This template evaluates whether users understand plan differences, benefits, costs, and limitations-so you can reduce confusion and ensure each plan communicates value clearly.
Konzepterkundung, Inhaltswirkung
When your feature list grows, organization becomes critical. This template helps you understand how users naturally group your features, revealing intuitive mental models and exposing mismatches between your structure and their expectations.
Prototyp-Tests, Botschaftsresonanz
Design decisions shouldn't rely on instinct alone. This template helps you evaluate which layout, visual hierarchy, or content presentation users prefer-giving you clarity on what feels clearer, more attractive, and more trustworthy.
Usability-Testing
The first click sets the tone for the entire interaction. This template helps you measure whether users know where to begin when completing a task-revealing clarity, findability, and information scent across your interface.
Inhaltswirkung, Ideenvalidierung
When introducing a new feature, clarity is everything. This template allows you to measure how well users understand its purpose, benefits, and value from the first exposure-ensuring the content effectively communicates "what it does" and "why it matters."
Usability-Testing, Konzeptfindung
Information scent determines whether users feel they're on the right path toward their goal. This template helps you evaluate how well your labels, layout, and cues signal what's behind each navigation element-revealing where clarity breaks and where expectations fail.
Konzepterkundung, Ideenvalidierung
Users often think about your product differently than you expect. This template helps you uncover their mental models-how they conceptualize tasks, group information, and understand system logic-so you can design structures that align with real expectations.
Inhaltswirkung, Konzepterkundung
Make your site structure crystal clear. With closed card sorting you'll see if your categories click with users-or confuse them-and refine navigation to boost usability, clarity, and user confidence at every step.
Inhaltswirkung
Are your CTAs really working? This test shows if buttons stand out, capture attention, and drive clicks. See if placement helps or hinders action, and optimize for conversion and clarity across your site.
Inhaltswirkung
Clarity wins. A cloze test shows if readers truly understand your content. By hiding keywords, you reveal gaps in comprehension, simplify phrasing, and make your copy sharper, easier, and more persuasive.
Botschaftsresonanz, Inhaltswirkung
Great copy sells. This template shows if your marketing claims stand out, feel relevant, and spark trust. Validate your positioning with real users and refine messaging that connects and converts.
Konzepterkundung, Inhaltswirkung
Labels can make or break navigation. This template shows if your wording guides users-or leaves them guessing. Test clarity, spot friction, and refine labels that boost confidence and speed.
Konzepterkundung
Strong navigation starts with solid IA. This template reveals if users find what they expect-or get lost along the way. Uncover hidden flaws and reorganise content to match real user behavior.
Konzepterkundung, Ideenvalidierung
Don't gamble on product ideas. This template helps you test concepts early, capturing first impressions, likes, and dislikes. Validate before investing, refine faster, and build what people actually want.
Usability-Testing, Konzeptfindung
A feature is only as good as its usability. This template shows if users can complete tasks smoothly, or if they hit roadblocks. Spot friction early, refine flows, and deliver features that delight.
Ideenvalidierung
Stop guessing, start listening. This template uncovers the real problems your users face, what they've tried, and what still fails. Build products that solve real needs and earn loyalty from day one.
Ideenvalidierung
Not every idea deserves to be built. This template helps you validate which features solve real problems, measure their impact, and focus your resources only where users see real value.
Ideenvalidierung
Great products align with customer goals. This template uncovers what matters most to your users, where they spend their energy, and how you can help them achieve more with less effort.
Ideenvalidierung
First impressions matter. This template helps you refine onboarding, showing what works, what frustrates, and what gets users hooked fast. Reduce friction and turn sign-ups into active champions.
Botschaftsresonanz, Inhaltswirkung
Your subject line is the first impression. This template helps you test which phrasing grabs attention, sparks curiosity, and drives opens-so every email campaign starts with maximum impact.
Botschaftsresonanz
Your launch copy sets the tone. This template reveals if your message excites, informs, and persuades users. Validate before launch to ensure your words build anticipation and inspire action.
Kundenzufriedenheit, Nutzerfeedback
Happy customers fuel growth. This template helps you measure overall satisfaction, uncover what users love, and reveal where you need to improve-so you can build a product they keep coming back to.
Kundenzufriedenheit, Nutzerfeedback
Every new feature is a promise. This template shows if it lives up to expectations, captures first impressions, and highlights issues early-so you can polish fast and keep users engaged.
Kundenzufriedenheit
Onboarding sets the stage for everything. This template helps you measure how clear, valuable, and smooth the process feels-so you can turn first-time users into confident, long-term customers.
Kundenzufriedenheit
First reactions matter. This template captures how users feel right after trying a new feature- whether they're excited, satisfied, or frustrated-so you can act quickly and keep momentum strong.
Nutzerfeedback
Onboarding can make or break adoption. This template captures user feedback on what worked and what didn't, helping you refine the journey, reduce friction, and boost activation rates with confidence.
Nutzerfeedback
Your NPS is more than a number-it's a growth signal. This template helps you measure loyalty fast, capturing both scores and context, so you know exactly where to improve and where you win.
Nutzerfeedback
Product-market fit is the ultimate proof. This template shows if your product is essential, what alternatives users would pick, and the real value it delivers-so you know if you're truly indispensable.
Nutzerfeedback
Beta is your chance to fix before it's too late. This template helps you capture early reactions, uncover issues, and refine your product so the public launch feels polished, reliable, and exciting.
Usability-Testing
SUS is the gold standard. This template helps you measure usability in a proven, structured way -capturing ease, complexity, and confidence so you can benchmark performance and drive improvements.
Usability-Testing, Prototypentests
Your sign-up flow is the front door. This template reveals how smooth or frustrating it feels, uncovering friction points in navigation, design, and clarity-so more users complete the journey.
Prototyp-Tests, Usability-Tests
Don't wait until development to test. This template helps you validate prototypes early, capturing expectations, usability issues, and opportunities to refine design while it's still cheap to change.
Prototyp-Tests
Wireframes are the blueprint of your product. This template helps you compare early layouts, test navigation clarity, and identify which design resonates-so you can invest in the right direction with confidence.
Prototyp-Tests, Usability-Tests
A mobile app lives or dies on usability. This template shows if your app feels intuitive, enjoyable, and reliable-helping you uncover frustrations, highlight favorites, and refine the mobile experience.
Prototyp-Tests, Usability-Tests
Sometimes one task tells you everything. The SEQ test measures how easy or hard it is to complete a single action, giving you quick, powerful insights to eliminate friction and improve flows.
Usability-Testing
Ein Platzhalter für Live-Interviews, moderierte Usability-Tests, Prototypdurchgänge und von Forschenden geleitete Sitzungen in User Sphere.
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